The Lubin fragrance house is closely linked to the history of France. Shortly before the French Revolution, Pierre Francois Lubin plucked up the courage to open his own fragrance studio on Rue Sainte Anne in Paris. With the fragrance Eau de Viviante, later renamed Eau de Lubin, he conquered all the royal houses in Europe. He was even allowed to supply the Tsar's palace in Russia. As the first perfumer from Europe he even shipped his luxurious perfumes to America.
After many turbulent years, Gilles Thévenin now leads the traditional Lubin brand into the future. Old recipes from the past, which carry the spirit of Pierre Francois Lubin, form the basis for new creative designs and provide surprises.